One of the keys to making sales is remembering that people buy from people they like and trust. It’s the same when you’re an author marketing your works. This is a great article, whether you’re a Christian author or not.
The number one reason people buy a book is because they have a connection to the author. This connection can come in a variety of forms: They personally know the author. They have heard the author speak. They have read other books by the author. The author is an influencer they listen to, watch, or […]